Many LittleFish Rule the World
Join thousands of other LittleFish.
Small Businesses
New Era for Local Business
A School of Benefits

Community Rewards

We encourage unity in your local community by rewarding customers who support local business.

Connecting Fish

We call neighbourhoods 'ponds' because we connect local business to customers - greater online presence.

Real-time Tracking

Linking your digital marketing to sales performance has never been easier - effective community promos.

Custom Management

Customise your storefront and business management tools to suit your unique business.

Live Support

We are a team of fish techies available 24x7 to help you whenever you need us.

Water-tight Security

We use some of the most sophisticated security standards and technology - 100% secure.

Multi-Lingual Support

Feel comfortable using LittleFish in your mother tongue. We support: English, Afrikaans, Zulu, Swahili, Xhosa, Tswana.
Go Digital
Get Started
Effortless Setup
Sign-up and tell us more about your business and products.
Creating a profile on LittleFish is as easy as a Facebook account. Join an existing business or register a new one with many categories available.
Start Selling
And just like that you're ready to start selling to your pond.
There's no need for technical skills like website coding. Start promoting your products as soon as they're uploaded.
You're off to a swimming start now ride the wave responsibly.
LittleFish has all the tools you need to successfully track performance across many different metrics like sales, customers, profits and many more.
You're in Safe Hands
Our Supporters
Branding Options
Personalise Your Online Storefront

Help your business to stand out by personalising your unique brand and promoting your products with deals and promos.

Marketplace Tools
Buy and Receive Orders Online

Give your customers the convenience of ordering and purchasing their favourite products on your LittleFish profile.

Secured Payment Gateway
Order Fulfillment Status Tracker
Pickup Point Allocator
Marketing Tools
Promote Your Store

From push notifications to in-app promotion broadcasts, we’ve got you covered. Reach new customers in your pond or connect with existing clientele to instantly share new deals.

Inventory Management
Track and Analyse Orders

Plan your inventory in advance and fulfil outstanding orders all in one place – ensuring no order goes unattended.

Order Manifest
Order Fulfillment Status Tracker
Automated Analytics
Support Local
Become a LittleFish
Community Builder

Community Rewards Programs

Loyalty should be rewarded. Customers are automatically rewarded the more they support their local businesses.

Stay Close to Your Customers

Connect and follow-up with your customers to solicit feedback for their valuable experiences.

Socially Connected Business

Take your business social by collaborating and co-promoting with other Little Fish in your pond.
Many Little Fish Change the World
We connect small businesses to their customers, suppliers, financial services providers and more.

We believe small businesses are the backbone of any economy and should be supported as such. Giving small-to-medium enterprises the technological tools, we’re on a mission to connect our Little Fish to 21st-century business and marketing practice in order to unleash their full entrepreneurial potential.

Brandon Roberts, Co-founder


Getting people access to the ever growing digital economy is a critical step of advancing sustainable and equitable economic growth.

Davith Kahwa, Co-founder  

In the Media
LittleFish in the News

Aspen Institute

LittleFish receive Global Inclusive Growth Spark Grant

Biz Community

The cohort joins the Venture Exploitation Programme to accelerate their ventures.

Invest Cape Town

Solution Space selects ten start-ups for its Venture Exploitation Programme.

Tech In Africa

Graduate School of Business has announced its selection of ten start-ups.
Download App

We look forward to seeing you grow. Download LittleFish and get in touch for any help with reaching customers in your local pond.

Get In Touch